Enhancing brand & user experience for one of Australia’s leading eCommerce retailers
One of Australia’s leading (and certainly coolest!) eCommerce retailers wanted their highly successful website to be refined to ensure it met ever evolving UX principles and had a visual design experience that truly spoke about their authentic, and uniquely edgy brand personality.
Driven by deep research into their brand and existing website performance, and then enhanced by strategic insights into best practice eCommerce and UX principles, we embraced the Vinomofo culture working closely with them over many months to enhance their website experience. Our aim was to ensure their new site was highly intuitive to use whilst clearly speaking powerfully about their unique, multi-award winning brand.