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18 May 25
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Article
Visit Ballarat 2024-25 website named ‘Best in Show: UX’ at the 2025 AWIA Australian Web Awards
'Roundup' is the collection of key stuff we've either been reading, discussing or working on during the month at Avenue.
We’re thrilled to announce that the Visit Ballarat 2024/25 website has been awarded Best in Show: UX’ at the 2025 AWIA Australian Web Awards.
This is a massive recognition of what we always strive to deliver — websites that don’t just look great, but actually work beautifully for the people using them.
From mobile-first navigation to dynamic itinerary tools and seamless content discovery, the user experience on the Visit Ballarat 2024/25 site was designed to support real-world planning and exploration. It’s fast, inclusive, and packed with thoughtful features that help visitors get the most out of their time in Ballarat.
Huge thanks to the City of Ballarat team, who trusted us to bring their new regional brand to life through digital, and who worked side-by-side with us to create something truly special.
Awards are never the goal, but they’re a pretty great sign we’re on the right track.
Header image credit: @mitchell_harris “An historic building set against a dark sky”